AI x Design

Amplified

Practical insights on how design teams work with AI.

Colourful ribbons woven into a shared fabric, illustrating a team’s connected knowledge.

September 10, 2026

Why your team needs a second brain

Recent articles

Cover illustration for Gen AI in services beyond chatbots - 3 case examples

Designing AI-powered Experiences

September 5, 2024

Gen AI in services beyond chatbots - 3 case examples

Three ways companies are helping their customers with Gen AI

Cover illustration for Designing for natural experiences

Designing AI-powered Experiences

Designing for natural experiences

We’re designing conversational, personal, agentive, and embedded experiences.

Cover illustration for A new era of natural experiences

Designing AI-powered Experiences

A new era of natural experiences

We're entering a new era of natural experiences.

Cover illustration for The role of humans in design and innovation in the age of AI

Designing AI-powered Experiences

The role of humans in design and innovation in the age of AI

Higher abstraction, deeper quality, and broader scope

Cover illustration for What’s your Unfair Data Advantage?

Designing AI-powered Experiences

What’s your Unfair Data Advantage?

Where do you have an unfair advantage in data?

How we usually begin

Intro call

A focused 30-minute conversation about your team, current AI usage, and where the biggest opportunities are.

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Choose the right program

If there’s a fit, I’ll recommend the most sensible next step — whether that’s training, a playbook, or advisory support.